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    Applications Open for 2026

    Bachelor of Business Administration

    Develop ethical business leaders with strong analytical, managerial, and entrepreneurial capabilities.

    3 Degree/4 Honors Years | 6 Semesters
    BBA
    School Of Business

    Program Overview

    This course builds foundational and advanced business knowledge across management disciplines. The program emphasizes analytical thinking, communication, leadership, and ethical decision-making through structured academic learning and experiential exposure.

    Students develop competencies in business analysis, organizational management, financial decision-making, marketing strategy, entrepreneurship, research methods, and professional communication using case studies, simulations, and practical applications.

    At a Glance

    Duration

    3 Degree/4 Honors Years

    Semesters

    6 Semesters

    Scholarship

    Available

    Eligibility

    Qualification

    10+2 (Higher Secondary)

    Subjects Required

    Any stream

    Minimum Score

    60% aggregate

    Entrance Exams

    PULSECUETSET MET NPAT

    Program Highlights

    Industry-Integrated Curriculum

    Combines core business fundamentals with real-world projects, case studies, and internships for hands-on learning.

    Technology-Enabled Business Skills

    Training in digital tools including Excel, Power BI, Tableau, and Python to strengthen data-driven decision-making.

    Entrepreneurship & Innovation Focus

    Encourages startup culture through mentoring, incubation support, and entrepreneurial development initiatives

    Holistic Professional Development

    Enhances leadership, communication, and teamwork through student-centric activities, clubs, and industry interaction.

    Syllabus

    The curriculum progresses from foundational business principles to functional management areas, analytical methods, and applied projects, culminating in strategic integration, research exposure, and experiential learning for real-world business contexts.

    Year 1Foundation
    SEM 1 & 2
    Introduction to BusinessFinancial AccountingComputer Applications for BusinessHuman Behaviourand OrganisationPrinciples of ManagementCost accounting
    Year 2Core
    SEM 3 & 4
    Management AccountingMarketing ManagementBusiness EconomicsCorporate FinanceTrends in RetailingData Visualisation with Tableau
    Year 3Advance
    SEM 5 & 6
    Direct Taxation Financial ModelingResearch MethodologyInternational MarketingPower BIFinancial ManagementLegal Aspects in Business
    Internship/EntrepreneurshipResearch project
    Year 4Capstone
    SEM 7 & 8
    Wealth ManagementNPTEL (SWAYAM)Sustainable Business & ESG ManagementBehavioural FinanceStrategic HRM & Talent AnalyticsBehavioural FinanceBusiness Ethics & Corporate GovernanceRural ImmersionE-Commerce & Web Analytics
    Internship/Entrepreneurship/Research Project

    Major Specialization Tracks

    Students may select a specialization to develop deep expertise. Elective subjects will be based on the chosen track.

    Family Business & Entrepreneurship

    Focuses on building skills to start, manage, and grow family-owned and entrepreneurial ventures.

    Logistics and Supply Chain Management

    Focuses on planning, coordinating, and optimizing the flow of goods, services, and information from source to customer.

    Digital Marketing

    Focuses on promoting brands through online platforms using data-driven strategies, content, and digital technologies.

    Aviation management

    Focuses on managing airline, airport, and aviation operations with an emphasis on safety, efficiency, and business strategy.

    Program Outcomes

    • Analyze business problems using quantitative and qualitative tools
    • Design effective marketing, financial, and HR strategies
    • Implement ethical and sustainable business practices
    • Evaluate entrepreneurial opportunities and organizational performance

    Career Pathways

    Graduates are equipped to work with top-tier tech companies and startups in a wide range of roles.

    Marketing Executive
    Business Analyst
    Financial Analyst
    HR Manager
    Operations Executive
    Management Trainee
    Entrepreneur
    Data Analyst
    Research Associate

    Frequently Asked Questions

    Is mathematics compulsory for BBA?
    No, students from any stream meeting eligibility criteria can apply.
    Does the program include practical learning?
    Yes, learning includes internships, simulations, projects, and case-based assessments.
    Can students pursue entrepreneurship after BBA?
    Yes, the curriculum supports startup development and entrepreneurial skill-building.
    Does the program focus on research skills?
    Yes, students gain foundational research, data analysis, and business investigation skills.
    Are specializations offered within BBA?
    Yes, students can choose from multiple management-focused specialization tracks.
    Bachelor of Business Administration